Sustainability in your business

It goes without saying that all businesses today need to have a robust Sustainability strategy. Are you confident that you understand all the drivers of Sustainability in your business? Do you have a clear plan on how you can improve Sustainability performance? Do you have a pathway to net zero emissions?

What is important to your company and your stakeholders – in other words, what are the material issues? Is it energy consumption, emissions and your carbon footprint? Or is it your packaging, its safety, sourcing and recyclability? How do you quantify your impacts and get them verified? How do you communicate your activities?

Sustainability and Circ Consulting

The topic of Sustainability can be overwhelming. As always at Circ Consulting, our approach is to make the complex simple, and work with you to break the subject down into manageable 'chunks', and then to develop clear strategies and straightforward plans of action

Dr Sean O'Malley, Sustainability Consultant

Dr Sean O'Malley is one of Australia's leading experts in Sustainability, with unparalleled understanding of both the principles of Sustainability and the realities of running a business operation. He has successfully helped many organisations to develop and implement Sustainability strategies that make a difference to their Sustainability metrics and their business performance.

Sean spent 15 years in Research & Development at Mars Corporation, in both Europe and Australia. Since then, Sean has spent 13 years working in Sustainability across many different areas, most recently the circular economy. He spent over 10 years working for Australia’s most trusted environmental organisation, Planet Ark.

Sustainability for Marketers

Recent events are seeing a higher-than-ever interest from the community in the concept of sustainability .
Within organisations, Operations, Corporate Affairs, Legal, and Supply Chain are ensuring that they are complying with regulations and meeting community expectations

But what are Marketing doing?

In leading organisations, Marketing is recognising that Sustainability is
an opportunity to create value.

Value for the consumer.
Value for the community.
Value for the environment.
And, value for the shareholder .

Are you moving fast enough?

Circ Consulting has developed a ‘Sustainability for Marketers’ training module, which:

• Explains the basic concepts of Sustainability

• Explains why it is important for Marketers

• Demonstrates best practice

• Shows examples of Marketing creating value through Sustainability

• Facilitates clients applying the Sustainability lens to their business, so that they can understand the opportunities and develop tangible ideas

The module has been developed, and is delivered, by leading experts in Sustainability and Marketing .